(a) General requirements. This course is recommended for students in Grades 9-12. Recommended corequisite: Printing and Imaging Technology I Lab. Students shall be awarded one credit for successful completion of this course.
(b) Introduction.
  (1) Career and technical education instruction provides content aligned with challenging academic standards and relevant technical knowledge and skills for students to further their education and succeed in current or emerging professions.
  (2) The Arts, Audio/Video Technology, and Communications Career Cluster focuses on careers in designing, producing, exhibiting, performing, writing, and publishing multimedia content, including visual and performing arts and design, journalism, and entertainment services.
  (3) Careers in printing span all aspects of the industry, including prepress, press, and finishing and bindery operations. In addition to developing technical knowledge and skills needed for success in the Arts, Audio/Video Technology, and Communications Career Cluster, students will be expected to develop an understanding of the printing industry with a focus on digital prepress and digital publishing.
  (4) Students are encouraged to participate in extended learning experiences such as career and technical student organizations and other leadership or extracurricular organizations.
  (5) Statements that contain the word "including" reference content that must be mastered, while those containing the phrase "such as" are intended as possible illustrative examples.
(c) Knowledge and skills.
  (1) The student demonstrates professional standards/employability skills as required by business and industry. The student is expected to:
    (A) identify appropriate training, education, or certification for printing and imaging technology employment;
    (B) recognize positive work behaviors and personal qualities needed to be employable; and
    (C) describe skills related to seeking, applying for, and obtaining a desired job.
  (2) The student applies academic knowledge and skills in printing and imaging projects. The student is expected to:
    (A) apply English language arts knowledge and skills in accordance with industry standards to a variety of written documents; and
    (B) apply mathematics knowledge and skills in accordance with industry standards to solve a problem.
  (3) The student applies professional communications strategies. The student is expected to:
    (A) adapt language for audience, purpose, situation, and intent;
    (B) organize oral and written information;
    (C) interpret and communicate information, data, and observations;
    (D) deliver formal and informal presentations;
    (E) apply active listening skills;
    (F) listen to and speak with diverse groups of individuals; and
    (G) exhibit public relations skills.
  (4) The student understands and examines problem-solving methods. The student is expected to:
    (A) employ critical-thinking skills independently and in groups; and
    (B) employ interpersonal skills in groups to solve problems.
  (5) The student applies technology applications. The student is expected to use personal information management, email, Internet, writing and publishing, presentation, and spreadsheet or database applications for printing and imaging projects.
  (6) The student applies safety regulations. The student is expected to:
    (A) implement personal and workplace safety rules and regulations; and
    (B) follow emergency procedures.
  (7) The student applies leadership characteristics to student leadership and professional development activities. The student is expected to:
    (A) employ communication skills;
    (B) employ teamwork and conflict-management skills;
    (C) conduct and participate in meetings; and
    (D) employ mentoring skills.
  (8) The student applies ethical decision making and understands and complies with laws regarding use of technology in printing. The student is expected to:
    (A) demonstrate an understanding of ethical conduct;
    (B) understand copyright laws in relation to fair use and duplication of materials; and
    (C) understand Creative Commons laws, including all licensing.
  (9) The student develops career-building characteristics. The student is expected to:
    (A) understand the use and importance of a portfolio in documenting information such as work experiences, licenses, certifications, and work samples;
    (B) demonstrate skills in evaluating and comparing employment opportunities; and
    (C) examine employment opportunities in entrepreneurship.
  (10) The student applies technical skills for efficiency. The student is expected to employ planning and time-management skills to complete work tasks.
  (11) The student develops a basic understanding of printing and imaging. The student is expected to:
    (A) understand printing systems and their uses;
    (B) describe the processes required for the production of various printed products;
    (C) explain the impact of the printing industry on the U.S. economy;
    (D) understand the impact of emerging technologies in hardware and software applications;
    (E) understand how to manage the printing process, including customer service and sales, scheduling, and quality control;
    (F) describe materials used in various printing projects;
    (G) understand how to acquire information in a variety of formats;
    (H) evaluate information for accuracy, validity, and usability;
    (I) compare the features of graphics programs used in digital printing;
    (J) explain how design elements such as text, graphics, headlines, use of color, and white space affect usability;
    (K) explain the principles of typography, including font size and style;
    (L) explain color theory and its use in the design process;
    (M) identify graphic design concepts such as contrast, alignment, repetition, and proximity;
    (N) reference technical documentation;
    (O) understand file and cross-platform compatibility;
    (P) identify and use the principles of design to discuss, analyze, critique, and write about visual aspects in print design, including the student's own designs; and
    (Q) demonstrate knowledge of the principles of design in print design images, with a focus on composition, color, design, shape, shadow, negative space, and background.
  (12) The student researches the history of the printing and imaging field. The student is expected to analyze and summarize the evolution of the printing and imaging field and its historical impact on society.

Source Note: The provisions of this §130.94 adopted to be effective August 28, 2017, 40 TexReg 6601